Since the Ancient Greeks, marketplaces have been gathering places where people of similar interests come together to exchange information, goods and services. While the modern marketplace has moved from the village square to websites, it still serves the same purpose: bringing buyers and sellers together so that purchases can be made.

Today, an online marketplace needs to be more than just a space for people to make transactions. Successful marketplace solutions align state of the art technology with your business strategy, take advantage of opportunities in your markets, continually innovate the products that are sold, and can scale your business as your customer base grows.

We know how to build a marketplace website and can help you succeed without locking you into a long-term contract.

Why should you opt for a custom marketplace website?

A generic template-based online marketplace may not meet your users’ needs. Here are 5 good reasons for a custom solution:

Align Technology & Business

A marketplace site is not defined by its software, but by the services it provides to its buyers and sellers. Technology evolves, but the users experience must always be exceptional. We will help you find the best technology for exceeding expectations, while keeping you agile to adopt future innovative features.

Business Opportunities

When you create a marketplace website, your buyers and sellers are partners. A customised, focused marketplace allows you to find opportunities that larger competitors can’t capture. Your buyers and sellers form a network, where if properly harnessed, can alert you to opportunities that larger companies won’t see until it is too late.

Boost Product Innovation

Building customised multi-vendor marketplace software allows you to do the things generic websites cannot. To stand out you need to provide an experience that is distinct and unmatched. That means adjusting the UX/UI of the marketplace to fit your specific business model and community.

Scale Your Business

Scale Your Business

Generic marketplace websites are good for small companies looking to get a quick start, but it provides a poor foundation for later growth as they are hard to adjust to realities of scaling. A customised two sided online marketplace software allows for agility to address whatever new opportunities you encounter.

No Lock-In

No Lock-In

Many marketplace agencies lock companies in so that no matter what happens going forward, they are going to own a part of your business. We don't believe in that; your marketplace portal is yours alone. We are here to help you grow and serve your buyers and sellers better.

Most Popular Marketplace Features (Built For Our Clients Since 2012)

Great online marketplace design allows you to grow a buyer/seller community, promote diverse products, and manage and facilitate sales. The following features can help you achieve those goals.

Financial flows :

Facilitating financial transactions is crucial. We know how to make it secure, easy, and efficient.

Search engine : 

Whatever your users’ intent we have an algorithm that will make finding the right product easy.

Messaging : 

Let your buyers and sellers talk to each other, and watch your marketplace grow.

Listings : 

Make selling and renting easy with superior listing functionality on your marketplace platform.

Booking system : 

We can build a system that will increase customer conversion upon checkout.

Reputation : 

Protect your reputation by helping your vendors monitor and protect theirs.

Admin interface :

Control your market, protect your reputation, with a clean and efficient administrative interface.

Shipping : 

Build a customisable shipping protocol to make delivery easy for your buyers and sellers.

Internationalisation

Speak your clients’ language, quote prices in their currency; adjust your platform to your market, don’t make your market adjust to you.

Mobile friendly: 

Make sure users can access your marketplace from any device with an optimised mobile experience.

SEO: 

Don’t get lost in the crowd; implement Search Engine Optimisation so your customers can find you.

Analytics: 

Keep track of the metrics that matter the most to you by building a customised analytics dashboard for your marketplace.

Best Technology Under the Hood

Best Technology Under the Hood

Building an online marketplace platform that fulfils your buyers’ and sellers’ expectations involves significant technical challenges. You must manage complex financial flows, deal with different types of customers, while simultaneously maximising your SEO. As your users and the technology with which you built your platform evolves, so must you.


Choosing the right technology for your needs is vitally important to us. We regularly perform analyses of new technologies so we can better address our clients’ challenges.

Rapid Iterations

Rapid Iterations

We are practitioners of Agile and Lean processes when we work with our clients. These processes allow your marketplace to be flexible and adjust to the needs of your customers as they grow and evolve. We make sure your marketplace is always responsive and current.


Entrepreneurs are required to keep iterating to build better products to find those advantages that are crucial for success. We know how to iterate and will help you succeed.

Successful marketplace startups we have worked with

The goal of this project was to build an online marketplace for the reselling of sports & concert tickets. It required personalised results for users based on events they discovered in prior searches and their preferred ticket types. With our help, they identified a highly profitable segment, cut churn rate in half within six months, increased their conversion rate three-fold and increased turnover by 10 orders of magnitude within eight months.

Yearly Turnover increase
+10 912%
Yearly Conversion increase
+340%

MobyPark is a shared parking marketplace that wanted to utilize the information reported by marketers and salespeople to establish best practices and identify and design new features that would further help their clients. With our help, they achieved a five-fold reduction in unsuccessful car park queries, increased turnover by almost 1000%, and saw a four-fold increase in repeat purchases.

Turnover increase in 2017
+995%
Retention rate in 2017
+410%
View more stories

Like our success stories? Let's make yours one of them.

Over the past year we have improved the success rate of more than 20 marketplace startups. Let us help you create a product that will make your business an ongoing success story.

Related Marketplace Solutions

Marketplace Software Development Services

We build platforms that are adaptable and can meet future challenges while allowing you to achieve success today.

UX/UI Design for Marketplace

We take advantage of in-depth research and heuristic testing to build online marketplaces that are user-centered and intuitive.

Analytics for Marketplace Platforms

We find the criteria that are important to your customers and measure performance accordingly to help your marketplace platform succeed.