Careconnect, a healthcare company, commissioned a custom B2C service marketplace that connects in-home care providers with impaired individuals. They tried working with a general web agency, but realised they needed specialist marketplace guidance.
Subscriptions had to consider multiple scenarios, e.g. additional features that help premium accounts stand out, up or downgrades, and cancellations.
Care providers needed to build trust in their offering by showcasing their experience, expertise and certifications in searchable rich profiles.
Care recipients required real time messaging to discuss confidential information anonymously with providers before shortlisting them.
Care recipients needed to publish and pause job requests, while care providers had to be able to search jobs via criteria such as location.
We implemented Basic and Premium tiers with monthly or yearly payment options. The smooth user interface takes care of various scenarios, including:
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